Google and Facebook have to pay up big fines and Twitter is bent on reviving features no one asked for

A weekly newsletter about all things social media by Nuelink

Hello! 

Here is what happened this week!  📰☕

Welcome to our weekly newsletter. You can now catch up on social media news and the latest marketing strategies weekly with the Nuelink team.

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Read Our Blog Posts for This Week 📚

• What Services Do Social Media Marketing Agencies Offer.

• Can you Turn a Profit as a Social Media Marketing Agency.

Create Content 🤳

Holidays 🎉

9 Jan

• Balloon Ascension Day.

• Golden Globe Awards.

• National Clean Your Desk Day.

• International Choreographers Day.

10 Jan

• National Bittersweet Chocolate Day.

• National Cut Your Energy Costs Day.

• National Shareholders Day.

• National Shop For Travel Day.

• Peculiar People Day.

• Poetry at Work Day.

11 Jan

• Cigarettes are Hazardous to Your Health Day.

• Heritage Treasures Day.

• International Parity at Work Day.

• International Thank-You Day.

• Learn Your Name In Morse Code Day.

• National Take the Stairs Day.

• No Longer New Year's Day.

12 Jan

• National Hot Tea Day.

• National Pharmacist Day.

• Stick to Your New Year's Resolution Day.

• Work Harder Day.

13 Jan

• Lohri.

• Make Your Dream Come True Day.

• National Blame Someone Else Day.

• National Sticker Day.

• Public Radio Broadcasting Day.

• Quitters Day.

14 Jan 

• Cesarean Section Day.

• International Kite Day.

• National Dress Up Your Pet Day.

• National Vision Board Day.

• Organize Your Home Day.

• World Logic Day.

15 Jan

• Pongal.

• Day of Sanctity and Protection of Human Life.

• National Bagel Day.

• National Fresh Squeezed Juice Day.

• National Hat Day.

• Wikipedia Day.

• World Religion Day.

• World Snow Day.

• Hunt for Happiness Week.

Trends 📈

• Entering 2023 trend: Use this sound and add a funny text overlay to share with your audience how you will be starting your year. 

• 2022 season trend: If you haven't already, use this sound and do a recap of 2022. Share your favorite memories and best accomplishments on social media with your audience.

• Undecorate content: This may surprise you but undecorating content is as popular as decorating for Christmas. Share a short-form video of you taking the holiday decor down in your home or office on your channels.

• Trending sounds:

• The King Khan & BBQ Show - Love You So 

• Monkeys Spinning Monkeys - Kevin MacLeod 

• Meghan Trainor - Made You Look 

• Tollan Kim - Aesthetic

Memes 🤣

• M3gan meme: There is a new horror movie out in theaters and social media users have taken it upon themselves to spice things up with some funny memes. M3gan has been compared to Mean Girls if Regina had a knife in hand. 

• The Speaker of the House vote meme: I love political memes because it is the only chance we get to make fun of powerful people, this meme is no exception. The vote to choose a Speaker of the House has turned Congress into a mess, but at least the memes are good.

Kat Abu @abughazalehkat

happy Third Day of Kevin McCarthy’s Humiliation to all who celebrate

Read about Social Media News 📰

TikTok 🎤🎧

• India set an ‘incredibly important precedent’ by banning TikTok, FCC Commissioner says.

• TikTok is ‘digital fentanyl,’ incoming GOP China committee chair says.

• TikTok begins rolling out the ability for creators to restrict videos to adult viewers.

• TikTok adds video-scrubbing thumbnails to make it easier to find specific parts of videos.

• TikTok users now have access to in-app movie and TV pages powered by IMDb.

Twitter 🐦

• Fidelity slashes the value of its Twitter stake by over half.

• Twitter Will Re-Launch Swipeable Feed Alternatives Amid Growing Frustration Around Tweet Recommendations.

• Twitter is set to reverse the political ad ban to bolster up its revenue.

• Twitter’s Looking to Launch Advanced Search in its Mobile App.

• Twitter Continues to Develop Tweet Awards as Another Creator Monetization Opportunity.

• More than 200 million Twitter users’ email addresses leaked by hackers.

Google 🔎

• Google to pay $9.5 million to resolve Washington DC location tracking suit.

• India tribunal declines Google's request to block Android antitrust ruling.

• Google is working on cross-device notifications to let you resume media playback on the move.

YouTube 🎥

• YouTube Experiments with Suggested Hashtags for Shorts Clips.

Facebook 📘

• Meta acquires smart lensmaker Luxexcel as it works toward AR glasses goal.

• Meta Fined $414 Million, Forced to Change its Approach to Ad Personalization in Europe.

LinkedIn 🧑‍💼

• LinkedIn Previews New Job and B2B Product Search Options Coming in 2023.

Pinterest 📌

• Pinterest Announces New Partnership with LiveRamp on Data Clean Rooms for Ad Targeting.

Snapchat 👻

• Snap is shutting down its desktop camera app that allows users to apply filters during video calls.

Hot SaaS Tools on the Market 🔨🧰

• Nuelink: Plans, automates, schedules, cross-posts, and manages your social media platforms and content for you.

• Semrush: Helps you conduct keyword research for SEO and offers online ranking data that include metrics such as search volume and cost per click.

• Retable: Help you monitor your projects efficiently by organizing all your spreadsheets and collaborating with team members. 

• BambooHR: It’s an HR SaaS tool that helps with hiring, onboarding, compensation, culture, and people data & analytics.

Our Two Cents on Social Media Marketing 🧙‍♂️

• Make sure to include a call to action or a question in your posts. The chances of your audience engaging with you will be more likely. 

• Always double-check and proofread your social media content copy before posting for typos and mistakes. This will help your content seem more professional. 

• Make sure to tag customers and business partners in your post when the content includes them. This will help you improve your reach. 

• As usual, use Nuelink to keep your social media marketing plan running without investing much time and resources with its automation and scheduling features.

I hope you enjoyed this Nuesletter by Nuelink. Stay tuned for the latest news, tips, and more!

See you next week!