The latest woes of Tiktok and Google, and Twitter shuts the door in developers' face.
A weekly newsletter about all things social media by Nuelink
Hello!
Here is what happened this week! 📰☕
Welcome to our weekly newsletter. You can now catch up on social media news and the latest marketing strategies weekly with the Nuelink team.
Read Our Blog Posts for This Week 📚
Create Content 🤳
Holidays 🎉
Jan 23
Better Business Communication Day.
Community Manager Appreciation Day.
National Handwriting Day.
Cancer Talk Week.
Jan 24
Belly Laugh Day.
International Day of Education.
International Mobile Phone Recycling Day.
National "Just Do It" Day.
National Compliment Day.
Speak Up and Succeed Day.
Jan 25
Observe the Weather Day.
Opposite Day.
Vasant Panchami.
Jan 26
Clashing Clothes Day.
International Environmental Education Day.
National Spouses Day.
Jan 27
International Holocaust Remembrance Day.
National Big Wig Day.
National Chocolate Cake Day.
National Fun at Work Day.
National Geographic Day.
Jan 28
Data Privacy Day.
Global Community Engagement Day.
International Reducing CO2 Emissions Day.
Thank a Plugin Developer Day.
Jan 29
Curmudgeons Day.
National Puzzle Day.
Seeing-Eye Guide Dog Anniversary.
Trends 📈
Me After trend: Use this sound with the CapCut template to show your audience a quick and abrupt change that you made at some point in your life. It can be anything from a haircut to starting your own business.
Imaginary friend prank trend: Prank your friends, family, employees, or coworkers by pretending that you are fighting with an imaginary friend. Share their reaction on social media for some lighthearted content.
2 Weeks free for a virus: Use this sound with a text overlay to show your audience how things have changed for you since the start of the pandemic.
Trending songs:
Flowers – Miley Cyrus
Kill Bill – SZA
BZRP Music Sessions #52 – Shakira
Memes 🤣
Your boyfriend meme: Tumblr is making a comeback with a new unhinged meme. These simple text post memes are taking the internet by storm as people share funny, and again unhinged, boyfriend memes. I don't know how else to describe it, so here is a prime example of what I am talking about.
Read about Social Media News 📰
TikTok 🎤🎧
TikTok Officials are Discussing New, Algorithmic Transparency Measures with US Government.
Why some major Texas universities are blocking TikTok access on internet networks.
TikTok rolls out its ‘state-controlled media’ label to 40 more countries.
EU Regulators Warn TikTok that it Needs to Update its Systems in Line with New Laws, or Face a Ban.
Instagram 📷
Twitter 🐦
Twitter brings its “For You” and “Following” dual-timeline view to the web.
Twitter Invites Businesses to Sign-Up for ‘Verification for Organizations’.
Twitter’s Looking to Update its Search Feature to Account for Spelling Mistakes and Mistypes.
Twitter Launches Updated Tweet View Count Display on Tweets.
Dozens of media companies set 2023 content deals with Twitter.
Twitter Scales Back Recommended Tweets in the Main Feed due to Engagement Impacts.
Challenges Continue at Twitter, with Revenue Down 40% Year-Over-Year.
Twitter prices Blue for Android at $11 per month; launches annual web plan.
Twitter officially bans third-party clients after cutting off prominent devs.
Google 🔎
India’s top court rejects Google plea to block Android antitrust ruling in major blow.
Google cuts 12,000 jobs in latest round of big tech layoffs.
YouTube 🎥
YouTube creators are ducking outraged by its swearing policy.
YouTube Tests New Location Tagging Element in the Shorts Upload Process.
Facebook 📘
Meta Signs New Deal with Shutterstock Over Usage of Content for AI Creation Tools.
Meta centralizes more user and privacy settings across its apps, announces changes to ads controls.
LinkedIn 🧑💼
Pinterest 📌
Hot SaaS Tools on the Market 🔨🧰
Nuelink: Plans, automates, schedules, cross-posts, and manages your social media platforms and content for you.
MobileMonkey: This chatbot platform helps you create chatbots on websites, Facebook Messenger, Instagram and SMS.
Ritetag: Aides you in finding the best hashtag suggestions by evaluating your content, images and other keywords in your content.
Microsoft Teams: This all in one tool facilitates on cloud-based collaboration,voice and video calling, and real-time messaging.
Our Two Cents on Social Media Marketing 🧙♂️
Social media users are more likely to stop scrolling to watch a video than to read a long-winded written post. If you’re promoting your product, opt for a quick show-and-tell video over a wordy ad.
Stay updated on seasonal changes on social media. Provide your followers discounts, offers, and incentives in line with seasonal activities, such as Valentine's Day and Spring break.
Perform a regular audit of your social channels. Make sure that your descriptions don’t contain any typos or mistakes and that all fields are filled out with the correct information.
As usual, use Nuelink to keep your social media marketing plan running without investing much time and resources with its automation and scheduling features.
I hope you enjoyed this week's Nuesletter by Nuelink. Stay tuned for the latest news, tips, and more!
See you next week!