This Might Be the End for TikTok, Here’s What’s Next!

A weekly newsletter about all things social media by Nuelink

Exciting news to start 2025! The Nuelink Social Media Calendar is here, 365 days of content ideas plus our “Collections” system to keep your posts fresh and impactful. And it’s free for a limited time. Check the link to grab your copy and share your feedback.

https://nuelink.gumroad.com/l/2025-social-media-calendar-ready-set-post

Hey there, and welcome to this week’s social media news recap! Here’s what’s happening this week:

📢 Meta’s “Community Notes” Launches: Meta’s new crowdsourced “Community Notes” system will replace third-party fact-checking across Facebook, Instagram, and Threads by March. Notes require cross-political agreement for display, aiming to minimize bias but raising concerns about effectiveness, especially with divisive topics.

🌐 Instagram Threads and Fediverse Integration Still Unclear: Will Instagram Threads join the fediverse to allow interaction with services like Mastodon? The answer is still up in the air. Meta has not confirmed if or when account portability features will be added to its roadmap.

📸 A New Photo-Sharing App for Bluesky: An independent developer is launching Flashes, a photo-sharing app for Bluesky, powered by the AT Protocol and built using code from the developer’s earlier Bluesky client, Skeets. As an open alternative, it could offer users a fresh platform to explore outside of Meta’s ecosystem.

📅 TikTok Faces Potential U.S. Ban: The U.S. Supreme Court is reviewing TikTok’s appeal against a law that mandates its sale or a ban by January 19, 2025, due to national security concerns over its Chinese ownership. A decision is expected soon, with potential outcomes including a forced sale or full ban. Senator Ed Markey (D-MA) is also pushing for a 270-day extension of the deadline.

👀 Snapchat's “Find Your Favorites” Campaign: With TikTok's future uncertain, Snapchat is highlighting its creators with a new campaign: "Find Your Favorites on Snapchat." The campaign features Snap stars talking about their creative content and encourages users to discover fresh talent within the app.

Which update caught your eye? Drop a comment and let us know! 👇

Don't forget to like, share, and subscribe for more updates. And continue reading for your weekly trends and memes update.

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Read Our Blog Posts for This Week 📚

• Surviving the TikTok Ban: The Best Alternatives to Consider.

• How to Schedule Facebook Reels in Advance [2025].

Create Content 🤳

Holidays 🎉

Jan 20

• Civil Rights Day.

• Inauguration Day.

• Blue Monday.

• International Day of Acceptance.

Jan 21

• Grandma Day.

• International Sweatpants Day.

• One-Liners Day.

Jan 22

• Celebration of Life Day.

• Roe vs. Wade Day.

Jan 23

• Handwriting Day.

• Report Pharmaceutical Fraud Day.

Jan 24

• International Day of Education.

• Macintosh Computer Day.

• "Just Do It" Day.

Jan 25

• Opposite Day.

• Observe the Weather Day.

Jan 26

• International Customs Day.

• International Environmental Education Day.

Trends 📈

• The “That Don’t Impress Me Much” Trend: Use this audio to show someone speaking to you in a condescending way, followed by a transition to you confidently showcasing your expertise in that very topic.

@cowchowcarYou and me both pal

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• The “7 Years Latch” Trend: Use this sound to check just about anything, to see if you have enough money to call an Uber or if your products are still selling out.

• The “I’ve Played These Games Before” Trend: Use this trending sound to highlight a moment that felt way too intense, like surviving a tough exam or an illness.

@lanabananat#hmpv #schoolcloosing #fyppp #viral_video #playedthesegamesbefore #fyp

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• The “RedNote” Trend: With TikTok potentially facing its final days in the US, many users are switching to another Chinese app, RedNote, and sharing their experiences online.

@missdarceiI’m learning Mandarin as fast as I can 😭 Ni Hao! #tiktokban #rednote

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Memes 🤣

• The “My Chinese Spy” Meme: TikTok users are hilariously saying goodbye to their “Chinese spy” as they brace for the app’s possible ban. They're cracking jokes about the U.S. government’s concerns by sending heartfelt farewells to their imaginary watchers.

@chickfilaenjoyerI’m gonna miss you bro 😔 #fyp #tiktok #tiktokban #supremecourt #savetiktok

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Read about Social Media News 📰

TikTok 🎤🎧

• TikTok’s last stand: Supreme Court weighs ban as deadline looms.

• TikTok could get a 270 day extension to make a deal.

• TikTok Launches Updated Video Editor App.

• Chinese Officials Consider Elon Musk Takeover of TikTok US.

• TikTok might go for a total shutdown in the US on Sunday.

• Who could buy TikTok to avoid a ban.

• TikTok ban poised to be delayed as Trump explores ways to extend deadline.

Instagram 📷

• Instagram Surveys Users on Paying for Engagement.

• Instagram Shares Key Areas of Focus in 2025.

𝕏

• How Elon Musk’s xAI is quietly taking over X.

• X Rolls Out In-Stream Labels for Parody and Fan Accounts.

• X’s Usage Data Suggests a Decline in Time Spent Throughout 2024.

Google 🔎

• Google inks deal with The Associated Press to bring more real-time info to Gemini.

• Google Announces Advanced AI Options for Retailers.

• Google won't add fact checks despite new EU law.

Facebook 📘

• Meta disbands diversity team and says DEI has become ‘charged’.

• Mark Zuckerberg named in lawsuit over Meta’s use of pirated books for AI training.

• Meta's civil rights team head to leave company.

• Meta is already working on Community Notes for Threads.

LinkedIn 🧑‍💼

• LinkedIn Shares Insights Into the Most In-Demand Jobs and Skills.

• LinkedIn Adds New AI Tools to Assist Job Seekers and Recruiters.

• LinkedIn Highlights its Advancing Ad Targeting Tools in New Campaign.

Pinterest 📌

• Pinterest Goes “All In” On Bridging The Gap Between Discovery and Purchase.

• Pinterest Highlights Key Color Trends for 2025.

Snapchat 👻

• Snapchat Looks to Scoop Up TikTok Users With New Campaign.

Bluesky ☁️💙

• Bluesky is getting its own photo-sharing app, Flashes.

Threads 📝

• Instagram Threads won’t share a timeline for account portability.

• Threads might let you add music to your posts in the future.

Mastodon 🦣

• Mastodon Moves To Nonprofit Structure.

Hot SaaS Tools on the Market 🔨🧰

• Nuelink: Plans, automates, schedules, cross-posts, and manages your social media platforms and content for you.

• SparkToro: Helps you uncover where your audience hangs out online, so you can target them better with content, ads, or partnerships.

• Chili Piper: A meeting scheduler with routing capabilities, making it easier for sales teams to book calls with prospects instantly.

• Dubb: Helps businesses create personalized video messages for sales, onboarding, or updates.

Our Two Cents on Social Media Marketing 🧙‍♂️

• Jump on trends early while they’re hot, but make sure they align with your brand’s tone and values. Forced memes can backfire.

• Don’t just copy the trend, make it unique. Customize the meme or trend to highlight your brand’s personality or message in a creative way.

• Not every trend works for every audience. Focus on memes and trends that resonate with your followers and feel relevant to their interests.

• As usual, use Nuelink to keep your social media marketing plan running without investing much time and resources with its automation and scheduling features.

I hope you enjoyed this week's Nuesletter by Nuelink. Stay tuned for the latest news, tips, and more!

See you next week!