This week in the ever-evolving landscape of social media, Threads is set to unveil a new API, a crucial milestone in its journey, and ours. Instagram chief Adam Mosseri announced the development of a write API, currently undergoing live testing, which will empower third-party publishing on Threads and social media managers seeking streamlined content management.
Exciting news for X live-streamers, as the platform announces a strategic integration with StreamYard. This partnership promises a seamless display of X comments during streams through StreamYard's platform, aligning with Elon Musk's vision to boost game streams within the X ecosystem.
X continues its user experience enhancements, introducing a new grid display format for a more immersive view of video and image uploads from specific accounts. While not universally available yet, the feature is gradually rolling out, promising quicker sorting with new filters tailored for specific media types.
But not everything is bright this week, Elon Musk's X platform also faced an unexpected hurdle this week, experiencing a global outage that lasted over an hour. Despite timelines not refreshing in mobile apps and placeholder messages on the web, users could still post.
In Meta's corner, the focus is on empowering Facebook group admins with generative AI elements for group management. Admins are invited to join the waitlist for Meta's upcoming AI tools, which will include content recommendations, new topic filters, and generative AI post prompts, promising a more interactive and engaging group experience.
LinkedIn, on the other hand, is integrating more generative AI elements within its education tools as part of the LinkedIn Learning expansion. A notable addition is a coaching element that leverages generative AI to guide users on their learning journey, providing tailored tips and course recommendations based on specific career queries.
As the social media landscape evolves, we anticipate more exciting developments and challenges in the weeks to come. Stay tuned for the latest updates and insights into the ever-evolving world of social media.
You can now catch up on social media news and the latest marketing strategies weekly with the Nuelink team.
Read Our Blog Posts for This Week 📚
Create Content 🤳
Holidays 🎉
Dec 25
Christmas.
National Pumpkin Pie Day.
Dec 26
Boxing Day.
National Candy Cane Day.
Dec 27
International Day of Epidemic Preparedness.
Visit the Zoo Day.
Dec 28
National Download Day.
Pledge of Allegiance Day.
Dec 29
Still Need To Do Day.
International Cello Day.
Dec 30
National Resolution Planning Day.
Dec 31
New Year's Eve.
Make Up Your Mind Day.
Trends 📈
The “Start of 2023 vs. End of 2023” Trend: Create a photo carousel with this audio, comparing a picture from the beginning of 2023 with one from the end of 2023.
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The “Hahaha Again!” Trend: On TikTok, creators have been using this sound to show something in their lives that happens again and again. Some do it in a joking way, sounding a bit bored, while others do it because they really love something and want to enjoy it over and over again.
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The “Artist & Their Work” Trend: Use this audio track to showcase your work. Whether it's your creative projects, achievements, or moments of success, share your creativity with your audience.
The “Nice Things” Trend: Use this audio with short clips featuring things you genuinely enjoy. Capture and share snippets of your favorite moments, hobbies, or activities. It's a fun and easy way to showcase what brings you joy.
Memes 🤣
The “X Outage” Meme: So, Elon Musk's X platform, AKA Twitter, decided to take a little break for over an hour. Shortly after, memes flooded in Threads as people started to mark the beginning of the end, for the 100th time.
https://www.threads.net/@kingjosiah54/post/C1GukY1ORi2
Read about Social Media News 📰
TikTok 🎤🎧
TikTok improves the user experience on tablets and foldable devices.
TikTok Tests New Desktop-Based Tools for Creators and Marketers.
Instagram 📷
𝕏
X Announces New Integration with StreamYard for Live-Stream Broadcasts.
Is X Seeing More Usage? New Reports Indicate Rising Web Traffic.
Musk’s X hit with first EU probe under new disinformation rules.
X Continues To Roll Out Updates for the Profile ‘Media’ Tab.
Google 🔎
Google expands billing options in $700M antitrust settlement with states.
Chrome’s password safety tool will now automatically run in the background.
YouTube 🎥
Facebook 📘
LinkedIn 🧑💼
Snapchat 👻
Snapchat May Need to Explore New Opportunities for AR Development.
Snapchat Shares New Insights on the Potential of Snap Promotions for Automotive Brands.
Threads 📝
Hot SaaS Tools on the Market 🔨🧰
Nuelink: Plans, automates, schedules, cross-posts, and manages your social media platforms and content for you.
VideoSmaller: Offers a solution for compressing video files without compromising quality. This tool is designed to make your videos more manageable, allowing for easy sharing, uploading, and storage.
Pitch: This tool focuses on collaborative and dynamic presentations, allowing teams to create and share engaging pitches.
Miro: An online collaborative whiteboard platform that is great for visual collaboration, brainstorming, and project planning.
Our Two Cents on Social Media Marketing 🧙♂️
Different social media platforms have varying image and video size requirements. Ensure your content looks its best by optimizing it for each platform. For example, Instagram may require a vertical format, while Twitter prefers landscape.
Leverage editing tools to enhance your images and videos. Adjust brightness, contrast, and saturation for images. For videos, consider adding captions, music, or overlays.
Stay current with visual trends on social media. Whether it's using popular filters, incorporating trendy graphics, or embracing specific editing styles, aligning your content with current trends can boost engagement and keep your profile fresh.
As usual, use Nuelink to keep your social media marketing plan running without investing much time and resources with its automation and scheduling features.
I hope you enjoyed this week's Nuesletter by Nuelink. Stay tuned for the latest news, tips, and more!
See you next week!