Trump Might Delay TikTok Ban Again…

A weekly newsletter about all things social media by Nuelink

Welcome back to the Nuesletter! Here’s your weekly social media scoop:

📉 X Tests Thumbs Up Icon & UI Updates: X (formerly Twitter) is experimenting with a new UI update, users are now spotting a thumbs up icon instead of the classic heart, plus the icon’s been shifted to the left side. Could this be a permanent change?

📈 Instagram Threads to Test Video Ads: Meta is bringing video ads to Instagram Threads! The test, announced at the IAB NewFronts, is the latest step in Threads’ ad expansion, which kicked off last month. Get ready for more branded content on this rising platform.

💬 Meta’s AI Chat App & Data Tracking Concerns: Meta’s new AI chat app is stirring privacy concerns. Former employee Sarah Wynn-Williams raised alarms over Meta’s data practices, sparking another round of debates over user privacy and data tracking.

📅 TikTok Ban Extension on the Table: Donald Trump has hinted at delaying the U.S. TikTok ban again past June 19. A third potential extension is in the works as Trump suggests a joint U.S. ownership model, though lawmakers remain skeptical.

💸 EU Slaps TikTok with €530M Fine: TikTok faces a €530 million fine from the EU over mishandling user data. This follows a €345 million fine last year for children’s data violations. TikTok plans to appeal, citing new security efforts like Project Clover.

❌ Pinterest Users Upset Over Suspensions & Pin Removals: Pinterest is facing backlash after unexplained account suspensions and pin deletions, users are frustrated over content flagged as “adult” without clear explanations. The company attributes it to policy enforcement but hasn’t explained why the surge is happening.

📍 Snapchat’s Snap Map Hits 400M Monthly Users: Snap Map hits a new milestone with over 400 million monthly active users. Once just a location-sharing tool, it’s now a go-to feature for discovering local hotspots and things to do.

Which update caught your attention this week? Let’s chat below! 👇

Don't forget to like, share, and subscribe for more updates. Continue reading for your weekly trends and meme updates.

---

Read Our Blog Posts for This Week 📚

• Why “Dead Posts” Deserve a Second Chance.

• How to Automatically Share Your Substack Newsletter on Social Media in 2025.

Create Content 🤳

Holidays 🎉

May 12

• International Day of Plant Health.

• International Nurses Day.

May 13

• Fair Trade Day.

• Tulip Day.

May 14

• World Facilities Management Day.

• Receptionist Day.

May 15

• Global Accessibility Awareness Day.

• International Family Day.

May 16

• International Day of Light.

• Drawing Day.

May 17

• Culture Freedom Day.

• World Hypertension Day.

May 18

• International Museum Day.

• World Baking Day.

Trends 📈

• The “Butterfly Effect is Crazy” Trend: Create a video using this sound and add a text overlay that tells a surprising story about how one tiny, random moment ended up changing your life in a big way.

@reaganssmithh @reaganssmithh ♬ Ribs - Lorde

Tiktok failed to load.

Enable 3rd party cookies or use another browser

• The “Anchor” Trend: This sound is a go-to soundtrack for any kind of content, whether it's a day-in-the-life vlog, a product showcase, a style reel, or a behind-the-scenes moment.

https://www.tiktok.com/@art_of_thought/photo/7450101989041655062?is_from_webapp=1&sender_device=pc&web_id=7432274814868964870

• The “That Was Rude” Trend: Lip sync to this audio and add a text overlay that shares a moment when someone crossed the line, whether they said something out of pocket or treated you unfairly.

@nickientenmannMade for the yacht life, forced to work 😒 thanks mom and dad!! #parenthumor #momhumor #millennialsoftiktok #millenialhumor #thatwasrude #workethic #entrepreneur #mompreneur

Tiktok failed to load.

Enable 3rd party cookies or use another browser

• The “Noooo” Trend: This sound is perfect for those moments when you're being pushed to do or say something you really don’t want to.

@jacquiealexander_if you mean camping in a 5 star hotel

Tiktok failed to load.

Enable 3rd party cookies or use another browser

Memes 🤣

• The “Vatican Conclave” Meme: The 2025 papal conclave has turned into a viral meme fest, with even non-Catholics and non-Christians getting in on the action. Thanks to the Conclave movie and the Pope Crave parody account, people are humorously obsessing over the pope-picking process, turning it into a social media spectacle.

https://x.com/pasmitty_/status/1920164940234506329

Read about Social Media News 📰

TikTok 🎤🎧

• Trump says he'd give TikTok another extension.

• Ireland fines TikTok $600 million for sharing user data with China.

• TikTok Shares Data on IP Detection and Shopping Safety.

• TikTok Expands Ad Placement Options for ‘Pulse’ Campaigns.

• TikTok Looks To Help Connect Users With Skills-Based Career Opportunities.

Instagram 📷

• Instagram Adds New Features to its ‘Edits’ Video Editing App.

• Instagram Launches First Official Use of Unlockable Reels.

𝕏

• X Looks Set to Partner With Persona on ID Confirmation for Payments.

• X Experiments With Upvotes and Downvotes on Posts.

Google 🔎

• Google will soon start letting kids under 13 use its Gemini chatbot.

• Google’s iOS app will use AI to simplify jargon.

• Google rolls out AI tools to protect Chrome users against scams.

YouTube 🎥

• YouTube is experimenting with a Premium plan for two people.

• YouTube Outlines Advanced Creator Collaboration Tools at NewFronts 2025.

Facebook 📘

• Meta Outlines its Various Ad Measurement Solutions.

• Meta’s AI Chatbot Reawakens Concerns About Data Tracking.

• Meta Announces 2025 ‘Conversations’ Messaging Conference.

LinkedIn 🧑‍💼

• LinkedIn Updates Video Embeds with ‘Video Only’ Option.

• LinkedIn Announces New Video Ad Options at NewFronts.

• LinkedIn’s new AI search tool lets you describe your ideal job.

Pinterest 📌

• Pinterest users left confused by mass account suspensions.

• Pinterest’s AI will help you find the ‘right words’ to search for fashion.

• Pinterest Launches New Promotional Campaign Focused on Personalized Looks.

Snapchat 👻

• Snapchat Announces AI-Powered Ad Updates and Expanded Sponsored Snaps.

• Snap Map reaches new milestone of 400M monthly active users.

Threads 📝

• Instagram Threads is getting video ads.

• Threads adds dashboard to better explain post and account restrictions.

Hot SaaS Tools on the Market 🔨🧰

• Nuelink: Plans, automates, schedules, cross-posts, and manages your social media platforms and content for you.

• Tability: A Lightweight goal-tracking and OKR management. Simpler and more affordable than enterprise OKR tools like Lattice or WorkBoard.

• Whalesync: Syncs data across tools like Airtable, Notion, Webflow, and more. No-code bi-directional syncing for seamless workflow automation.

• Trickle: Async daily check-ins and team updates. Designed for remote teams that want structured communication without meetings.

Our Two Cents on Social Media Marketing 🧙‍♂️

• Don’t just copy-paste, revive old posts with a new caption, updated visuals, or a fresh hook. Algorithms change, audiences grow, and timing matters more than you think.

• Try posting at different days or hours than the original. Your audience might’ve simply missed it the first time, resurfacing content at peak engagement times can breathe new life into it.

• Use platform tools to promote the old post to a different audience segment or demographic. A post that flopped with one group might resonate perfectly with another.

• As usual, use Nuelink to keep your social media marketing plan running without investing much time and resources with its automation and scheduling features.

I hope you enjoyed this week's Nuesletter by Nuelink. Stay tuned for the latest news, tips, and more!

See you next week!